The main aim of the course is to provide students with essential digital/social media marketing theories, knowledge and understanding of Facebook and Instagram, in order to manage a business’s presence in both platforms and acquire and grow an engaged consumer following.
By the end of the course, the student will:
The main aim of the course is to provide students with essential digital/social media marketing theories, knowledge and understanding of Facebook and Instagram, in order to manage a business’s presence in both platforms and acquire and grow an engaged consumer following.
2024 Course Content Timetable *(subject to small changes)
WEEK 20-31
WEEK 22 - 31
WEEK 23 - 31
WEEK 23 - 31
WEEK 23 - 31
WEEK 23 - 31
WEEK 23 - 31
*Content & timing may change depending on feedback & progress. The lecturer will try to avoid too many changes.
The course is fully online and has no set time or location.
See Facebook and Instagram marketing course brochure in Issuu.
Evaluation scale for the course is 0-5.
75 €
Enroll for the Facebook and Instagram Marketing course in the enrollment system by 2 May 2024
Before enrolling, please read the Open UAS study guidelines and the Open UAS terms of payment and cancellation. For more information on the general prerequisites (language skills, study skills), see the Open UAS website Language skills and other requirements.
John Greene, Senior Lecturer
john.greene [at] metropolia.fi (john[dot]greene[at]metropolia[dot]fi)